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Platform

Platform map

The whole system on one screen. Six lines of business, nineteen modules, five engines, and the working console behind each module — filter it, then open any screen directly.

End to end

Lines of business

6

Demand to method

Modules

19

Each with a named owner

Live consoles

19

Open any of them from this map

Engines

5

Voice, messaging, scanning, platform, generation

Filter the map

By line of business, or by the engine a module runs on

Demand and leasing

4 modules

01

Demand map

SP

Where demand is moving, by city and micro-market, ahead of the published absorption reports.

Owner · Head of leasing and sales

Open Market Sense

02

Signal radar

SP

Which companies are about to need space, who to call there, and whether anyone already has.

Owner · Head of leasing and sales

Open Enquiries

03

Call desk

VP

Inbound and outbound voice, in the caller’s language, with the quality record attached.

Owner · Head of leasing and sales

Open Aiera Live

04

Lead register and handover

SP

The qualified requirement, verified against the entity, passed to a person with a clock on it.

Owner · Head of leasing and sales

Open Deal Pipeline

Marketing

4 modules

05

Cohorts and campaigns

MVP

Who gets which message, on which channel, and what it cost to produce a qualified requirement.

Owner · Chief marketing officer

Open Ad Spend

06

Demand intelligence

P

Forward demand as a dated first party series, and what conversations reveal that the CRM does not.

Owner · Chief marketing officer

Open Insights

07

Channel performance

PS

Broker, portal and direct, scored on response time and desks filled rather than commission paid.

Owner · Chief marketing officer

Open Meta Analyzer

08

Content and market voice

GSP

Published content generated from first party conversation themes and monitored market discourse, with competitor tracking alongside.

Owner · Chief marketing officer

Open Content engine

Client retention and growth

3 modules

09

Renewal gap

P

Which accounts are at risk, eighteen months out, scored on movement and stated intent.

Owner · Head of client experience

Open Renewal risk

10

Expansion radar

SP

Which existing clients are about to grow, flagged before they ask.

Owner · Head of client experience

11

Attach and yield

MP

Parking, meeting room credits, event space and day passes, worked as revenue rather than as amenities.

Owner · Head of client experience

Open CommunityOS

Real estate and expansion

4 modules

12

Portfolio position

P

Every centre with its area, occupancy, revenue per square foot, comparable set and cohort.

Owner · Real estate and investment committee

13

Forward occupancy

P

Where each centre lands over four quarters, with committed and speculative kept apart.

Owner · Real estate and investment committee

14

Yield gap

P

Why a stabilised centre earns less than its comparable, decomposed into a cause someone owns.

Owner · Chief financial officer

15

Supply scan

SVP

What space is actually available in a micro-market where demand has been identified, from listed and unlisted sources.

Owner · Real estate and investment committee

Open Supply scan

United States entry

3 modules

16

Origination desk, United States

SVP

United States and global corporates forming India intent, identified and qualified before a requirement reaches a broker.

Owner · Co-chief executive and United States lead

17

India entry advisory

GSP

The structured answer set a corporate needs before it can decide on India: city, state incentive, entity, tax, hiring cost, timeline.

Owner · Co-chief executive and United States lead

18

Crossover desk

P

The formal handover of an originated account from the United States team to the India team, with the full question history intact.

Owner · Co-chief executive and United States lead

Open Crossover desk

Method

1 modules

19

Definitions, assumptions and limits

P

Where every field comes from, which assumptions remain assumptions, and what this will not do.

Owner · Chief financial officer

Engines

Every module runs on one or more of these

V

Voice

4 modules depend on it

M

Messaging

2 modules depend on it

S

Scanning

9 modules depend on it

P

Platform

19 modules depend on it

G

Generation

2 modules depend on it